Liberal Democrats have reshuffled party priorities since they appointed new leader Tim Farron as leader. His move to put cultural diversification on top of the task list was seen as a great move by many.
As a solid announcement to support that move, Farron picked Sudhir Choudhrie as the party’s adviser to India.
Backed by rich business experience, Choudhrie can use his skill set to guide the party closer to the UK-Indian community and learn their needs and concerns, while also helping Farron assess the scope of improvement in Britain’s foreign and business relationship with India.
Farron seeks to tap on the economic, cultural and social benefits from UK and India uniting for growth: “India is a key strategic partner for the United Kingdom and the British-Indian community contributes so much to our country. I am determined that the Liberal Democrats do all we can to maximise the economic, cultural and social benefit of these relationships. Sudhir has been a committed supporter of the Liberal Democrats for many years and I look forward to being able to draw on his vast business experience, unparalleled network in both the UK and India, and wise political counsel.” Further, he committed to visit India this year.
Choudhrie also said that collaboration will indeed benefit both countries immensely, “I have long believed that the Liberal Democrats best embody the internationalist and pro-enterprise values that characterise the British-Indian community. India, with its ever vibrant and expanding consumer market of over 1.2 billion people, and home to more than a quarter of the worlds millennials, is slated to emerge as the worlds third largest economy by 2030, which makes the country extremely attractive. It is critical that both India and UK collaborate on a common agenda of growth and I am honoured by Tim Farrons decision to ask me to fulfil this role, especially coinciding with Prime Minister Modi’s visit to the UK.’’
Farron’s cultural diversification plans would also benefit Black, Asian and Minority Ethnic (BAME) communities are also in Farron’s plans.