Liberal Democrat’s new leader, Tim Farron, believes that the party needs to extend its cultural and demographic outreach and as a first step towards that vision, he has appointed Indian-born businessman Sudhir Choudhrie as party adviser to help him learn more about the British-Indian community.
Choudhrie would be responsible for taking the community’s needs and concerns to the party. He would also use his business expertise to help Farron map out the scope of improvement in Britain’s foreign and business relationships with India.
On his decision to pick Choudhrie as adviser, Farron said, “Sudhir has been a committed supporter of the Liberal Democrats for many years and I look forward to being able to draw on his vast business experience, unparalleled network in both the UK and India, and wise political counsel.”
The Lib Dem leader also urged the party to reach out to Black, Asian and Minority Ethnic (BAME) communities so that the party is aware of the needs and concerns of the people they’re going to serve.
He spoke confidently about the benefits of a strong relationship with British-Indian community, “India is a key strategic partner for the United Kingdom and the British-Indian community contributes so much to our country. I am determined that the Liberal Democrats do all we can to maximise the economic, cultural and social benefit of these relationships.”
Choudhrie also talked about the importance of UK and India collaborating for growth. “I have long believed that the Liberal Democrats best embody the internationalist and pro-enterprise values that characterise the British-Indian community. India, with its ever vibrant and expanding consumer market of over 1.2 billion people, and home to more than a quarter of the world’smillennials, is slated to emerge as the world’s third largest economy by 2030, which makes the country extremely attractive. It is thus, critical that both India and UK collaborate on a common agenda of growth and I am honoured by Tim Farron’s decision to ask me to fulfil this role, especially coinciding with Prime Minister Modi’s visit to the UK.” He said.